Thaum Lub Yim Hli 20th, raws li cov ntawv tshaj tawm txawv teb chaws, Branislav Bibic, tus thawj coj ntawm Philip Morris South Africa, ntseeg ruaj khov tias nws muaj peev xwm ua rau tib neeg nyob hauv lub ntiaj teb tsis muaj pa luam yeeb yav tom ntej, tab sis ntau txoj haujlwm yuav tsum tau ua. ua tiav lub hom phiaj no. .
"Technology tshwm sim los xaus kev muag luam yeeb, tab sis nws yuav tsis tshwm sim ib hmos. Peb yuav tsum ua hauj lwm nrog lwm cov neeg koom tes kom tau txais txoj cai tswj hwm kev txhawb siab, kev txhawb nqa pej xeem thiab kev txhawb nqa rau kev tshawb fawb. "
Nyiv tau teeb tsa lub suab nrov, nrog kev muag luam yeeb hauv lub tebchaws poob 34 feem pua hauv ob peb xyoos dhau los. 22 feem pua ntawm cov neeg laus haus luam yeeb hauv lub tebchaws tau tso cov luam yeeb thiab hloov mus rau lwm qhov tsis muaj pa luam yeeb hauv plaub xyoos xwb.
Thiab Bibik ntseeg tias qhov sib txawv no tuaj yeem kis mus rau txhua qhov chaw ntawm lub ntiaj teb.
Nws thiab Philip Morris International (PMI) tau ua haujlwm rau qhov chaw tsis muaj pa luam yeeb rau ob peb xyoos dhau los.
Lub tuam txhab yog lub tuam txhab luam yeeb thoob ntiaj teb thiab tau tsim nws cov khoom lag luam ntev kom suav nrog cov khoom lag luam sab nraud ntawm kev lag luam luam yeeb thiab nicotine.
Lub tuam txhab cov khoom lag luam tam sim no muaj feem ntau ntawm cov luam yeeb thiab cov khoom tsis haus luam yeeb, suav nrog cov khoom siv hluav taws xob tsis kub, vapor thiab qhov ncauj nicotine khoom, uas tau muag hauv khw muag khoom sab nraud Tebchaws Meskas.
Txij li xyoo 2008, lub tuam txhab tau nqis peev ntau dua $ 9 billion (kwv yees li R150 billion) los tsim kho, tshawb fawb siv tau thiab ua lag luam tshiab cov khoom lag luam tsis muaj pa luam yeeb rau cov neeg laus uas yuav txwv tsis pub haus luam yeeb, nrog rau lub hom phiaj ntawm kev muag luam yeeb tag nrho.
Qhov no suav nrog kev tsim cov peev txheej hauv ntiaj teb kev tshuaj ntsuam xyuas kev tshawb fawb, tshwj xeeb hauv cov cheeb tsam ntawm preclinical systems toxicology, kev soj ntsuam thiab kev coj cwj pwm, thiab kev tshawb fawb tom qab kev lag luam.
Lub US Food and Drug Administration (FDA) kuj tau tso cai rau kev lag luam ntawm PMI's IQOS Platform 1 cov cuab yeej thiab cov khoom siv siv tau raws li kev hloov pauv cov khoom lag luam luam yeeb (MRTPs) uas tau pom tias muaj kev hloov pauv hloov pauv tsim nyog los txhawb kev noj qab haus huv rau pej xeem.
Bibik tau hais tias lub tuam txhab tab tom ua haujlwm rau lub zeem muag - los hloov cov luam yeeb nrog cov khoom lag luam tsis muaj pa luam yeeb sai li sai tau - thiab hloov nws cov peev txheej thiab hloov pauv nws lub hom phiaj thiab kev ua haujlwm.
"Txawm hais tias kev muag luam yeeb niaj hnub no tseem yog qhov loj tshaj ntawm PMI kev lag luam hauv ntau lub teb chaws, qhov no hloov pauv sai heev."
Bibik tau hais ntxiv tias lawv qhov kev ua haujlwm zoo tshaj plaws HNB, IQOS, tau ua tiav tseem ceeb hauv tebchaws Africa thiab lawv lub hom phiaj kom loj hlob lawv cov neeg siv IQOS hauv South Africa peb xyoos tom ntej.
Muab hais tias South Africa tam sim no ua tus thawj coj hauv ntiaj teb hauv kev haus luam yeeb, Bibik tau hais tias muaj qhov xav tau ceev los daws qhov teeb meem.
"Raws li World Population Review, tag nrho cov neeg haus luam yeeb nyob rau hauv South Africa yog 31.4 feem pua, ntawm uas 46.8 feem pua yog txiv neej thiab 16 feem pua poj niam."
"Cov ntaub ntawv tsis raug yog hem cov kev noj qab haus huv rau pej xeem thiab cuam tshuam cov cai ntawm cov neeg siv khoom. Nws yog ib qho tsim nyog yuav tsum lees paub tias nws tsis ncaj ncees rau kev tsis lees paub cov ntaub ntawv raug cai txog kev siv luam yeeb uas tuaj yeem txo lub nra ntawm kev haus luam yeeb hauv zej zog."
"Peb muaj lub sijhawm los ua kom muaj txiaj ntsig zoo hauv kev cuam tshuam rau pej xeem kev noj qab haus huv. Kev daws cov ntaub ntawv tsis raug nrog qhov tseeb thiab kev tshawb fawb yog lub luag haujlwm ua ke rau lub neej tom ntej tsis muaj pa luam yeeb sai dua, thiab cov ntaub ntawv tsis raug yog kev hem thawj tsis tu ncua nrog rau qhov tshwm sim tiag tiag rau cov neeg haus luam yeeb hauv lub tebchaws no. ."
Ntau tus neeg laus haus luam yeeb hauv South Africa tseem tsis paub tias muaj lwm txoj hauv kev zoo dua rau luam yeeb, nws hais ntxiv.
"Cov pej xeem tau thov kom muaj kev txheeb xyuas qhov tseeb thiab kev tshawb fawb txog cov khoom tsis muaj pa luam yeeb. Qhov tseeb, raws li kev tshawb fawb thoob ntiaj teb ntau dua 44,000 cov neeg laus hauv 22 lub teb chaws, suav nrog South Africa, los ntawm kev tshawb fawb ywj pheej ruaj Povaddo, qhov no qhia tias Txoj hauv kev sib npaug rau kev ua tiav kev haus luam yeeb txo qis."
"Ntau tshaj 80 feem pua ntawm South African cov neeg teb ntseeg tias yuav tsum muaj txoj hauv kev tshiab rau kev tswj hwm kev haus luam yeeb, thiab tsuas yog ob ntawm 10 tus neeg siv nicotine xav tias lawv lub suab hnov lossis xav txog. Qhov no tau hais los ntawm 75 feem pua ntawm South African cov neeg laus haus luam yeeb Lawv pom zoo tias tsoomfwv xav tau. los txiav txim siab txog lub luag haujlwm uas lwm cov khoom lag luam xws li e-luam yeeb thiab cov khoom haus luam yeeb muaj peev xwm ua rau lub teb chaws tsis muaj pa luam yeeb. "
Cov ntaub ntawv tsis raug txuas ntxiv ua rau muaj kev ntxhov siab thiab tiv thaiv cov neeg laus haus luam yeeb uas tsis tawm ntawm kev xaiv ntse dua li txuas ntxiv haus luam yeeb, Bibik tau hais.
"Qhov tseeb, cov ntaub ntawv raug cai hais txog cov khoom tsis muaj pa luam yeeb ua lub luag haujlwm tseem ceeb hauv kev pab cov neeg laus uas yuav txwv tsis pub haus luam yeeb hloov mus rau lwm qhov tsis zoo. Los ntawm kev muab cov ntaub ntawv tshawb fawb rau cov neeg siv khoom ntawm lwm txoj hauv kev zoo dua, peb tuaj yeem ua kom muaj kev haus luam yeeb sai thiab pab kom tsis txhob haus luam yeeb ib zaug thiab rau txhua tus."
"Nrog rau txoj cai tswj hwm kev txhawb siab, kev txhawb nqa pej xeem thiab kev lees paub tag nrho ntawm kev tshawb fawb, South Africa yuav sai lossis tom qab ua tiav lub neej tom ntej tsis muaj pa luam yeeb uas muag luam yeeb yuav yog yav dhau los."
Bibik tau hais tias tsab cai lij choj ntawm Cov Khoom Haus Luam Yeeb thiab Cov Khoom Siv Hluav Taws Xob Tswj Xyuas Hluav Taws Xob muab lub sijhawm rau lub tebchaws los ua kom nws ua tau los ntawm kev paub qhov txawv ntawm cov khoom pov thawj uas tsis tau hlawv cov luam yeeb thiab cov luam yeeb li cas.
Nws hais tias Philip Morris lub hom phiaj tseem ceeb yog kom tsuas yog xaus tag nrho cov luam yeeb.
"Tsuas yog, peb xav kom xaus kev muag luam yeeb thiab ntseeg tias peb yuav tsum tsis txhob sib cav txog seb puas yuav muab cov khoom lag luam uas txo kev pheej hmoo, tab sis sai npaum li cas peb yuav tsum pab tau zoo tshaj plaws rau cov txiv neej thiab cov poj niam uas yuav txwv tsis pub haus luam yeeb ntxiv."
"Nws yog hais txog kev ua haujlwm rau lub neej yav tom ntej zoo dua. Ntau lab tus txiv neej thiab poj niam uas yuav txwv tsis pub haus luam yeeb tsim nyog cov kev xaiv zoo dua li luam yeeb. Cov kev xaiv tsis haus luam yeeb yog ib qho kev daws teeb meem rau lub ntiaj teb kev sib tw ntawm kev haus luam yeeb, pab cov neeg tsis haus luam yeeb. Hloov cov luam yeeb nrog lwm qhov tsis zoo. "
Tam sim no muaj 1.1 billion tus neeg haus luam yeeb hauv ntiaj teb. Txawm li cas los xij, cov lej no tsis xav tias yuav txo kom txog thaum 2025.
Qhov ntawd yog vim tias tam sim no cov nyiaj txiag thiab kev tswj hwm kev ntsuas tsis tau nrawm nrawm txaus, Bibik tau hais.
"Nrog rau kev txhawb nqa txoj cai, kev txhawb nqa pej xeem hauv zej zog, thiab kev txhawb nqa tag nrho rau kev tshawb fawb, lub neej yav tom ntej tsis muaj pa luam yeeb yog ua tau sai lossis tom qab ntawd, thiab kev muag luam yeeb yog ib qho ntawm yav dhau los. Yuav kom xaus cov luam yeeb hauv South Africa sai li sai tau, qhov yuav tsum tau ua ua ntej rau kev muag khoom, South Africa muaj lub nra hnyav rau kev haus luam yeeb, nrog kwv yees li 12.7 lab tus neeg laus, lossis ze li 30 feem pua ntawm cov pej xeem, siv cov khoom luam yeeb txawm tias paub txog qhov txaus ntshai ntawm lawv. siv thiab raug."
Thaum Bibik paub txog txoj haujlwm uas lawv ntsib hauv kev sim thiab tawm hauv lub ntiaj teb, nws hais tias lawv yuav ua txhua yam hauv lawv lub zog kom ua tiav lawv lub hom phiaj.
"Xav txog txhua qhov kev lag luam uas tau dhau los ua qhov kev hloov pauv loj heev thiab koj yuav pom kev cuam tshuam kev hloov pauv ntawm qhov chaw. Automakers tau txais lub tsheb fais fab; hnav lub qhov ncauj qhov ntswg tau dhau los ua ib feem ntawm lub neej txhua hnub, thiab cov thev naus laus zis rov ua dua tso cai rau peb txo qis pov tseg ntau dua."
"Kev lag luam luam yeeb tsis muaj qhov tshwj xeeb. Nrog kev nplua nuj ntawm cov peev txheej, peb tau cog lus rau kev tshawb fawb thiab kev tsim kho, qhib qhov rooj rau kev cuam tshuam kev hloov pauv hauv kev lag luam luam yeeb. Tab sis qhov no tsis yog ib qho uas peb tuaj yeem ua ib leeg. Yog tias lwm lub tuam txhab, Nrog rau tsoomfwv, cov tswj hwm, NGOs thiab kev noj qab haus huv pej xeem txhua tus coj lawv lub suab hauv kev sib tham thiab txhawb nqa qhov kev hloov pauv zoo thiab txav mus tom ntej, peb tuaj yeem ua tiav lub neej tom ntej tsis muaj pa luam yeeb sai dua. "
Nws hais ntxiv tias nws yog ib qho tseem ceeb uas cov neeg haus luam yeeb poob qis heev nyob rau ob peb xyoos tom ntej no.
Bibik tau hais tias "Txhua tus paub tias haus luam yeeb tsis zoo," "Qhov cuam tshuam rau kev noj qab haus huv rau pej xeem yog qhov loj heev. South Africa tam sim no nyob rau hauv cov npe saum toj kawg nkaus hauv ntiaj teb hais txog kev haus luam yeeb. Txawm hais tias muaj tsib lub hlis txwv kev haus luam yeeb, txwv tsis pub haus luam yeeb nruj thiab tseem tos cov nqi luam yeeb thaum lub sij hawm kaw, lub teb chaws tseem muaj. 23rd tus neeg haus luam yeeb siab tshaj plaws hauv ntiaj teb. "
"Nws yuav yog qhov zoo tshaj plaws rau lub ntiaj teb ib lab tus neeg haus luam yeeb kom tsis txhob haus luam yeeb, tab sis cov ntsuas tam sim no qhia tias lawv yuav tsis ua, yog li txoj hauv kev zoo tshaj plaws yog siv cov khoom uas tshem tawm cov hluav taws xob, xws li e-luam yeeb thiab cov khoom haus luam yeeb. pom zoo tias kev haus luam yeeb tawm ntawm cov tshuaj tsis zoo yog qhov ua rau muaj kev haus luam yeeb, tsis yog nicotine. "
"Kev xaiv tsis haus luam yeeb ua rau muaj cov tshuaj phem tsawg dua thiab ua lub luag haujlwm tseem ceeb hauv kev txo qis kev noj qab haus huv los ntawm kev haus luam yeeb."
"Thaum peb paub tias cov khoom no tsis muaj kev pheej hmoo thiab tuaj yeem ua rau muaj kev quav yeeb quav tshuaj, kev tshawb fawb qhia tau tias lawv yog ib qho kev xaiv zoo dua li txuas ntxiv haus luam yeeb ib txwm muaj. Ntxiv nrog rau peb cov kev siv zog, muab kev hloov pauv tsis muaj pa luam yeeb rau cov neeg laus uas xaiv kev haus luam yeeb txuas ntxiv tuaj yeem muaj txiaj ntsig zoo rau pej xeem kev noj qab haus huv. "
Nws ntseeg tias tib neeg txoj kev ntshaw rau txoj hauv kev tshiab los daws kev haus luam yeeb yog qhov tseeb, thiab tib neeg xav hloov pauv.
"Raws li 'Nyob rau Txoj Cai Tshiab' kev tshawb fawb los ntawm PMI, 87 feem pua ntawm cov neeg laus pom zoo tias tsoomfwv yuav tsum xav txog lub luag haujlwm uas lwm cov khoom siv tuaj yeem ua rau lawv lub teb chaws tsis muaj pa luam yeeb. Kev xaiv haus luam yeeb, koom nrog kev tshawb fawb thiab kev tsim kho tshiab yog lub sijhawm tseem ceeb rau pej xeem kev noj qab haus huv rau South Africa. "
Bibik ntseeg hais tias nws muaj peev xwm xaus tag nrho cov luam yeeb muag hauv 10 mus rau 15 xyoo tom ntej.
"Lub neej yav tom ntej uas cov luam yeeb dhau los tsis dhau mus txog. Peb ntseeg tias kev muag luam yeeb hauv ntau lub tebchaws yuav xaus rau 10 txog 15 xyoo. Niaj hnub no, cov khoom lag luam tawm tshiab uas tsis muaj kev sib xyaw ua rau cov txiv neej thiab cov poj niam uas yuav txwv tsis pub haus luam yeeb. Cov kev xaiv zoo dua. Kom meej meej: cov khoom no tsis muaj kev pheej hmoo. Qhov kev xaiv zoo tshaj plaws yog tsis txhob haus luam yeeb lossis txiav luam yeeb thiab nicotine kiag li."
"Tab sis rau cov neeg laus uas yuav txwv tsis pub haus luam yeeb, kev tshawb fawb pov thawj cov khoom tsis muaj pa luam yeeb yog qhov kev xaiv zoo dua li luam yeeb. Hmoov tsis zoo, cov txheej txheem kev nom kev tswv thiab kev xav tau qeeb qeeb thiab tsis quav ntsej txog ntau lab. Cov khoom lag luam tshiab los pab cov neeg laus haus luam yeeb tawm, peb feem ntau ntsib kev xav tau kev tawm tsam los ntawm qee pawg neeg noj qab haus huv thiab qee cov NGOs. "
Bibik tau hais tias PMI tau nrhiav cov txuj ci thoob ntiaj teb thiab kev tshawb fawb saum toj kawg nkaus los sim thiab pab lub ntiaj teb txwv kev haus luam yeeb.
"Txoj kev mus rau lub neej yav tom ntej zoo dua yog los ntawm kev tsim kho tshiab, kev sib koom tes thiab kev hloov pauv. Peb tsis tuaj yeem ua tiav qhov no yog tias tsis muaj lub tswv yim ntawm cov kws tshawb fawb, engineers thiab cov kws tshaj lij. Philip Morris International muaj lub zog muaj zog hauv Switzerland."
"Lub nroog Lausanne yog lub tsev rau nws Lub Chaw Haujlwm Thoob Ntiaj Teb (OC), thiab PMI muaj nws qhov chaw tshawb fawb loj tshaj plaws Cube hauv Neuchâtel."
"Hauv xyoo 2009, PMI tau tsim 'Lub Cube' - qhov chaw yug ntawm IQOS. Qhov chaw 200 lab rand no yog tsev rau 400 tus kws tshawb fawb. Ntawm 'Lub Cube', lub tuam txhab tau cog lus rau kev nqis peev hauv cov thev naus laus zis tshiab thiab pab txhawb kev lag luam tshiab. "Qhov tseem ceeb tshaj plaws yog lawv txoj haujlwm hauv kev tsim cov khoom tsis muaj pa luam yeeb uas muab cov kev xaiv zoo dua rau cov neeg laus haus luam yeeb."
"Lawv lub hom phiaj tsis yog los tsim cov khoom lag luam uas yuav hloov cov neeg haus luam yeeb ntau lab daus las rau cov neeg siv e-luam yeeb, tab sis ua kom tib neeg paub txog cov ntaub ntawv thiab kev tshawb fawb tom qab. Kev haus luam yeeb ua rau muaj kev puas tsuaj los ntawm kev kub hnyiab. , PMI xav qhia rau cov neeg haus luam yeeb tias lwm cov khoom lag luam tuaj yeem ua tau zoo sib xws yam tsis muaj kev puas tsuaj los ntawm cov luam yeeb. "
